Review: New Cheez-It Classic Cheddar Sandwich Crackers & What Else Can Cheez-It Do?
JFG Nation, today I’m reviewing these new Cheez-It Sandwich Crackers. Over the years Cheez-It has tried different SKUs with varying success – first it trotted out all the various cheese varieties. Then came the oversized BIG Cheez-Its and mini Cheez-Its. Next, the ultra crispy Grooves (love them), the extra powdered Zingz (JFGal approved), the Cheeto-like Crunch’d (flop city). And now Sandwich Crackers. The question remains: what’s next?
Cheez-It isn’t like Oreo, where it can vary it up with other dessert flavors or cremes. It’s also not like Pringles where they can just readily tackle other savory Flavors. Cheez-It ultimately still needs cheese as one of its major flavors. In that sense, Cheez-It could easily reproduce itself in the other familiar and already saturated snack areas – Cheez-It tortilla chips, popped chips, etc. but those will probably go the way of the Crunch’d: disappointing and not better than their nearest more-established competitor.
So where do YOU think Cheez-It should go next? Melba toasts? Larger-matzah shaped crisps? How about Cheez-It cheese bread? Or oven biscuits? Give me your suggestions in the comments below.
Today’s junk food: New Cheez-It Classic Cheddar Sandwich Crackers!!
New Cheez-It Classic Cheddar Sandwich Crackers come in six-packs just like your classic sandwich crackers you grew up with from Lance. Besides the Classic Cheddar, they also come in Italian and Spicy Queso flavor.
New Cheez-It Classic Cheddar Sandwich Crackers are apparently produced with genetic engineering. Huh. So I guess if you eat these, you become a Cheez-It? I mean, my nails would taste waaaay better.
New Cheez-It Classic Cheddar Sandwich Crackers look a LOT like your classic Lance sandwich cracker….just more orange. Well I guess not THAT orange – I forgot that those cheese cracker / PB combo crackers are like neon orange.
New Cheez-It Classic Cheddar Sandwich Crackers individually are super light – those Lance crackers are a bit denser; you can tell these are lighter and flakier. They certainly smelled cheesy.
Eating these cheese from inside of these New Cheez-It Classic Cheddar Sandwich Crackers, there wasn’t anything mind blowing – it was the similar processed cheese that you’d find in any sandwich cracker, including Combos and Ritz cracker sandwiches.
The crackers by themselves reminded me of Cheez-Its but were a bit lighter and flakier than regular Cheez-Its. Similar cheesy taste, but not quite spot-on Cheez-It cracker.
Eaten as a whole, these New Cheez-It Classic Cheddar Sandwich Crackers were just ok – just a solid sandwich cracker that was nothing out of expectation. Flavor wise it was cheesy – nothing that blew me away or anything. It’s not like I thought they “perfectly replicated” Cheez-It flavor or anything, and these weren’t anything especially sharp cheddar-y.
I love Cheez-Its, and these were just ok. Thats it :/
PURCHASED AT: Target, Wheaton, MD