Snikiddy Eat Your Vegetables Sour Cream & Onion Chips & Junk Food Trending Healthy…and I LIKE IT!

Junk Food Nation, we’ve enjoyed a lot of snacks together on this blog. Laughed. Cried. Shared some moments.  Ah, memories.  Anyways, companies like Nabisco, Frito-Lay, Pepperidge Farm – I love you all. Titans of industry, you are.  But recently, smaller companies are starting to make snacks with an angle toward less ingredients, fresh ingredients, and, as a result, healthier products.  Companies like DRY Soda, PopChips, Popcorn, Indiana, Simply 7 and Terra Chips – they are poised to take over.  I’ve reviewed their products many times on this blog.  They are creating delicious snacks and drinks that are tasty …and much of the time, they taste BETTER than conventional snacks!  Half the calories, more natural innards, and good for you.  (Though I will always love you, Doritos.  ALWAYS).

I like the trend. Smaller companies are usually more willing to explore less traditional flavors in addition to the traditional fare.  Smaller companies also seem to care about their customer base more.  Plus, with many of these snacks having half the calories…I can eat twice as much!  NICE! (Whaddya mean that’s not how it works?)

Anwyays, I like it. Keep doing your thing, healthy snack companies.  I salute you.

To that end, I present today’s junk food: Snikiddy Eat Your Vegetables Sour Cream & Onion Chips!

The Money Shot

Snikiddy Eat Your Vegetables Sour Cream & Onion Chips were discovered at my favorite grocery store: Wegmans.  The lime green colored bags leapt off the shelf into my cart.  I mean, the words also jumped off the bag – eat your vegetables, one chip at a time?  Talk about intriguing…


Snikiddy is a 2006-born company started by a mother daughter team.  Apparently the name Snikiddy comes from the word persnickety, which is a word which describes me pretty well too.  Boasting 10 employees, this company was founded by Mary Schulman who…holy eff, resides in Bethesda, MD? That’s right in my backyard!!

Carrot top

Snikiddy Eat Your Vegetables is an interesting concept.  Essentially, make chips out of vegetables that have the composition and texture of a chip, yet provides all the healthy benefits in each serving.  Can it work? We’ll see.  I like the design of this bag though – immediately you are wondering what this package that is screaming EAT YOUR VEGETABLES is.  The carrot top leaves are a nice touch.

1 serving 🙂

According to Snikiddy’s website:

Is your family tired of the “same old, same old” snack offerings, and ready to embrace healthier snacking alternatives? Eat Your Vegetables™ is the only real veggie snack offering that tastes like a mainstream chip. Satisfy your greatest snack desires while eating chips that contain a full serving of vegetables in just one ounce. With Eat Your Vegetables™, healthier just got a lot tastier!

The look of these chips on the bag seems similar to TGIFriday’s Potato Skins Chips. Which I LOVE. If one serving of vegetables can taste like those…I’m all in.

That IS a unique blend

Sweet potatoes? Love it. Carrots? I feel ya.  Navy beans? …..wait, what?

Words to live by

Again, love the design elements here.  Simple to understand cartoon drawings, and the NO pictures are clear: no MSG, no trans fat, no gluten, no peanuts.  No allergies, no closing of the throat = happy eaters!

I like the healthy / tasty trend

Did you just drop, “it’s all good,” Snikiddy?   Awww, snap.

Great ingredients

The ingredient list is very interesting, but what stands out to me is the fact that there are no preservatives. And who doesn’t like a little konjac flour?  A natural thickening agent that also helps keep your digestive tract clean?  Delicious.


Where is this Snikiddy corporate home? I may need to do some sleuthing…

I appreciate the QR code

Snikiddy is up on the use of social media and QR codes.  Anytime a snack food company is taking that set into joining the future, I’m all for it.

Like folded smiles

'Tato Skins!

These chips DO look like TGIFriday’s Potato Skins chip!  Dark in color, and with that nice bubbly surface, the bag smelled lightly of onion when opened – to be honest, it smelled a lot like a Pringles Sour Cream and Onion can smells upon popping.

Sorry to keep comparing you to other chips, Snikiddy – just trying to paint a picture here.

Nice powdering

Snikiddy Eat Your Vegetables Sour Cream & Onion Chips are lightly lightly dusted with that fine white powder, can you see?  Eat chip was light to the touch, and didn’t leave a whole bunch of grease on my fingers – thankfully. Let’s eat (vegetables!)

Surely crispy

Crunch Crunch Crunch – and we have a winner!  These Snikiddy Eat Your Vegetables Sour Cream & Onion Chips were off the CHAIN.  IMMEDIATE Sour Cream and Onion flavor that was strong, full bodied, and didn’t just slide off the chip when your saliva hit it.  The onion was a very natural onion taste – my mouth (and breath) smelled like it does after I eat real onions.  The flavor was not one reinforced by salt (only 125 mg per serving, which is 50 mg less than Doritos per serving).

The texture of the chip was crispy and crunchy, light yet fulfilling – this wasn’t an airy chip which felt like nothing, this was a substantial chip.  And the flavor of the underlying veggie-dough was very nice – not quite a potato taste, but not quite a cracker taste either.  Just a good savory starchy flavor that didn’t leave me feeling heavy, even after I’d crunched several chips.

All in all, these were a great find, and an even better eat.  Snikiddy, really excellent work.  You company is going places!

Thoughts? Tell me in the comments below or hit me on Twitter @junkfoodguy or on my Facebook Page.

Sincerely, Junk Food Guy

Discuss - 21 Comments

  1. Just wait until the big boys decide that they are no longer will to “give” this market to all these small companies making healthy foods. They’ll swoop in and “gobble” up these cute, little guys in no time. The funny part (and sad part about our culture) is that the profit margins on junk snacks like Doritos are high and demand for healthy snacks is so low that they really have no incentive to dive fully into the healthy snack market. It will happen eventually though and then companies like Snikiddy can say bye, bye.

    Wow, what a depressing and cynical way for me to start my morning.

    • junkfoodguy says:

      @Crazy Food Dude – LOL. Aren’t there also some cases where these smaller companies are bought up by the larger ones? Like how Vitamin Water is owned by Coke?

  2. Hooray for small businesses and made in the USA! Bethesda…wonder if they have a factory tour – that would be video worthy!

  3. Yeah, they’ll buy them up and then put them out of business in favor of their name brand.

    I need to go take my valium…cynicism is overtaking me again.

  4. Kahnfucius says:

    Factory tour! Great idea. Maybe interview the owner, too.

    But really, vegetables dressed up as a snack food? Wake me when they create a vegetable out of a pork rind.

  5. kdlady96 says:

    I enjoyed your review. I just discovered these yesterday during a trip to Costco. I had never heard of them before but was intrigued by the claim of getting a serving of veggies for every ounce. I bought the Sea Salt version and boy are they delicious. I’ll definitely be going back for more. And a bonus to finding them at Costco, they weren’t overly expensive, less than $6 for a 20oz bag.

  6. lmfao says:

    Creating a vegetable out of a pork rind would not be vegetarian. Part of an animal is being used to make the veggie. Now, making pork rinds out of vegetables would indeed be vegetarian.

  7. ???? says:

    thanks alot very much thank you

  8. Jonathan Leack says:

    Just bought two bags and first off I just want to say they’re certainly healthy. They’re light on sodium and high in vitamins in minerals. However, this flavor is disgusting. I actually felt like I needed to throw up as I ate them. That said, healthy food isn’t always fun and I’d rather live without health issues than eat tasty food all day every day.

    I also have a bag of Jalapeno Ranch and I’ll give them a try once I finish these, but for now I can only recommend them as a try before you buy.

  9. Aimee says:

    One very important thing you forgot to mention is that these are GMO Free! I try very hard to avoid GMOs so I was happy to see the NO GMO sign on their bag! I love these smaller companies coming out with ‘healthy junk food’ too…more options for my kiddos.

  10. Mari says:

    I bought a pack of these today from my local Bristol Farms. The burning question is – are they baked or fried? The company carries a line of French Fries that are baked, and the packaging and descriptions clearly state as much. I was told by the demo lady that these are baked, but there is nothing that says so anywhere on the website or the package. Just curious as to how these yummy chips are really cooked.

  11. Rhidian says:

    Well, you fell for it too. I believed them when they said no MSG and no GMO. Look at the ingredient…it contains yeast extract which IS MSG. They also use canola oil…which is GMO. This company is a complete joke…they are NOT healthy and they are lying on their bags.

  12. Linda says:

    Love them we get the ones with sea salt.

  13. Sharon Kidder says:

    Love the Jalapeño ranch chips but now they are difficult to find in the Las Vega area;-(

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